Thoughts & idiosyncrasies from Darcie Tanner

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Jan 23, 2011

Realism in Life

In 2007 I wrote about the No Anorexia Nolita campaign. The woman who modeled for the campaign was named Isabelle Caro and she died less than two months ago from the disease. I’ve just read that her mother has recently committed suicide because of the guilt she felt for putting her daughter in the hospital. This is [...]

Darcie Life, updates 0 advertising, body, education, fashion, health, illness, Italy, milan, models, print, world, world avertising

Mar 4, 2009

Tricks of the Eyes

I saw this billboard and thought to myself: How’d they do that? Maybe you figured it out instantly and I was having a dumb day, but it took me reading that they cut roller shaped parts out of the board, so no matter what colour is behind it, they match. Quite clever in my book [...]

Darcie Advertising, Cool, signs 0 advertising, Berger, billboard, ibelieveinadvertising, JWT, outdoor, outdoor advertising, print

Oct 20, 2008

Naturally funny

Recently I have been taken smitten by the new ads out for The Natural Confectionery Co. by Fallon London. They just make you chuckle and are somewhat endearing. Also knowing that ads can still be produced using strong bits of copy over major art direction, in both commercial and press ads makes me happy as [...]

Darcie Uncategorized 0 advertising, adverts, commercials, copy, copywriting, Fallon, fallon london, funny, humor, humour, natural confectionary co, press ads, print, sweets, tv, tv commercials, youtube

Oct 16, 2008

Dexter descends to a magazine cover near you

Quite cleverly and very well done. The American campaign for season 3 of Dexter see’s the serial killer we have grown to empathise with as the cover of several different recognisable magazines. Done by the people at Showtime, they’re each unique and draw you in. Hop on over to Pajiba to check out the Esquire, [...]

Darcie Uncategorized 0 advertising, design o'blog, dexter, pajiba, print, promotion, television, tv

Oct 12, 2008

Product Placement Posters

They aren’t the easiest to read, but it was bound to happen eventually as product placement in films has become more and more prominent in today’s culture. Almost annoyingly actually and seeing as the James Bond films are almost a two-hour commercial for Sony Vio and Audi oops, I mean Aston Martin, I’m almost not [...]

Darcie Uncategorized 0 Antrepo, branding, design, graphic design, movies, posters, print, product placement, Quipsologies

Sep 15, 2008

Terminal 5 – finally living up to the hype

I came across this invigorating piece of advertising goodness on BehindTheBuzz a couple days ago. Now that British Airways Terminal 5 has survived the backlash of the British public – which is no easy feat mind you – BBH London has come up with a brave, extremely well executed campaign to make sure people know [...]

Darcie Uncategorized 0 airport, bbh, behind the buzz, british airways, flickr, print, rachelc, terminal 5

Apr 12, 2008

Bad Taste or Guilty Pleasure

The Royal Truth: Goatboy Thanks to my Mum for being my Queen body double, despite the fact that you weren’t really fat enough, and Marcus had to thicken you up a bit. Advertising Agency: Aktivist, Sydney, AustraliaCreative Director: Adam HuntRetoucher: Marcus Thyer I feel there’s a great opportunity here, if it hasn’t already been done, [...]

Darcie Uncategorized 0 beliefs, Goatboy, humor, humour, Passion, Princess Di, print, Queen, Royal Family, screen print, screenprints, t-shirts

Mar 1, 2008

Audi A4 – Can you unmask it?

I’ve only driven by the 48 sheet for this ad twice and they were in two different locations, so I’m not too sure if the type is just very light or if it somehow gets darker. I haven’t been able to find anything on it. Inform me! Update: I’m convinced they definitely do. I drove [...]

Darcie Uncategorized 0 48sheets, ads, adverts, audi, automobiles, cars, print, query

Sep 26, 2007

Realism in Fashion Advertising?

Well, I supposed Dove did it with their Campaign For Real Beauty, however, that wasn’t for a Fashion brand or advertising, they didn’t use people with an eating disorder, and it wasn’t during Milan’s Fashion Week. Isabelle Caro, 27, who has suffered from anorexia since the age of 13, has joined with Italian clothing company [...]

Darcie Uncategorized 0 advertising, body, education, fashion, health, illness, Italy, milan, models, print, world, world avertising

Aug 19, 2007

Brail League

“Blind see what they hear. Help them to see more. Braille League” I really like how this was done, using the letters in the words of the sounds to create the objects that make that sound. Also, the colours used and the texture used makes one want to reach out and touch the paper. Since [...]

Darcie Uncategorized 0 ads, advertising, charity, design, Factory DGB, graphic design, human interest, humanity, personal, print, typography, world avertising

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